The 35° Story
Hi There, We’re 35°!
We’re all about passion.
We let positivity shine through.
Under the sun, beneath a shady tree.
In the sea. On the street.
Together we celebrate each and every beautiful day.
And savour the little great things along the way.
So slip into 35°, and have a good day sunshine!
To Sea and Be Seen.
Time to spice things up.
Introducing 35° – a whole new paradigm in water wear design.
Created to grace you as well as the sea.
Dashes of fashion risks are sprinkled in to glorify individuality.
Delicate, playful touches are added in to inject a bit of fun.
Be it a sublime cut, a clean graphic treat or a pair of classic suspenders.
Plotted on a canvas of hand-picked, refined fabrics from Italy and around Europe.
We daringly refine and redefine –
Staying understated while making statements.
Keeping quiet yet speaking volumes.
Well if you know, you know.
So welcome to 35°!
Dive in, be you and be seen!
What’s Next?
Setting sights on the sea and beyond,
35° is created not only for swimming and surfing.
But also for travelling and strolling.
Twist whenever you wish –
From swimwear to streetwear, or vice versa –
Effortlessly, spontaneously and creatively.
Just as Yama Style stole the fashion scene,
We envision the rise of an Ocean Style.
A day when water wears become daily wardrobe essentials.
It will be a long and exciting journey.
To be fuelled with our dedication.
As well as your involvement and inspiration.
So gear up for that day, ocean lovers!
We’ll see you all there!
Two Ocean Lovers.
One Sunny Good Day.
We are Sandy and Winnie.
Two aquaholics
With a penchant for fashionable water wear designs.
And a craving for more exceptional style in the sea.
This passion grows into a calling
To create our own water wear brand.
One that truly celebrates fun and individuality.
One that genuinely graces the sea.
After all, having worked long spells in creative marketing,
We know what it takes to get things in style.
So on a 35°C afternoon,
At a sunny beach,
Our brand was born.
And our voyage began.
